Recreation & Wellbeing at the University of Wisconsin-Madison is searching for a creative, innovative, and detail-oriented individual to join our marketing and communications team. With our recent rebranding behind us, we’ve set our sights on opening the Nicholas Recreation Center, a highly-anticipated $87.5M state-of-the-art facility and the first building project of a $236M Master Plan. At the same time, we’ve started to design our second building project of the Plan, a $110M replacement of the current Gymnasium – Natatorium.
But we’re more than a building. We’re building a movement. And we’re looking for go-getting, limit-pushing, movement-loving people to join us. Starting on Day One, your experiences, ideas, and strengths will be valued and leveraged to help us deliver mission-driven results.
As the Coordinator of Communications and Outreach, your responsibilities will include:
Team Supervision & Administration
Recruit, hire, train, supervise, and evaluate student communications assistants and brand ambassadors
Plan agendas and lead biweekly meetings for communications and outreach teams
Adhere to and enforce a consistent brand identity and voice for all written content
Review and submit student hours and payroll
Identify opportunities for growth by staying aware of current trends, practices, and technologies
Work closely with the Coordinator of Digital Media and Design and Graphic Design Intern to plan and lead monthly all-team meetings, manage office hours schedule, and provide development opportunities for student employees
Work closely with the Assistant Director of Marketing and Communications to create and execute marketing plans and semesterly marketing campaigns
Written Content: Creation, Planning, and Strategy
Plan, create, and write content for all Rec Well platforms: email, social, website, mobile app, print, etc.
Research and propose content that furthers the mission, vision, and values of the Division
Review, provide feedback and enforce deadlines for all content written by students
Manage editorial calendar and ensure that all platforms are current
Work closely with the Coordinator of Digital Media and Design and Graphic Design Intern to deliver a consistent brand message across all platforms
Brand Outreach and Engagement
Identify and plan promotional events and PR opportunities that further the Rec Well mission and increase brand awareness on campus
Maintain contact and build relationships with campus partners and locations for collaboration and outreach
Maintain inventory of giveaways and promotional assets
Manage the logistics of participating in campus events such as resource fairs and conferences
Develop, plan, and execute activations that meet contract expectations and increase exposure for campus and external sponsors and partners
Our ideal candidate offers:
A Bachelor’s Degree in Marketing, Communications, Journalism, or a related field
Superior communication (written and verbal), interpersonal, and organization skills
Demonstrated initiative and leadership; oversight of a part-time staff is a bonus
A high attention to detail and creative problem-solving skills
Experience with and knowledge of best practices for digital communication
Solid understanding of and/or experience executing integrated marketing campaigns
Ability to effectively manage multiple projects, tasks, and deadlines
Please do NOT apply through bluefishjobs.com. Apply at jobs.wisc.edu. Internal job# 221193-AS
Internal Number: 221193-AS
About University of Wisconsin-Madison Recreation and Wellbeing
With more than 40,000 students, exceptional academics, inspiring faculty and alumni, a beautiful campus and a vibrant college scene, UW–Madison is one of the nation’s premier universities.
UW-Madison is the birthplace of the Wisconsin Idea, the principle that education should improve people’s lives beyond the university classroom. We believe the work that’s done here at the UW should help people in the state, the country and around the globe.
UW-Madison offers 160 majors and 4,200 courses. Seventy of our academic programs are ranked in the nation’s top 10, and UW-Madison overall is ranked seventh among public universities.
With 933 acres located on the shores of Lake Mendota, UW-Madison boasts a beautiful campus through all four seasons. The city of Madison (population 220,000) has topped many “best” lists — best place to live and work, best college sports town, one of America’s safest cities, a top green city – and offers a combination of campus and city that together make one of the nation’s liveliest college scenes.